After Midnight Jewelers owner Scott Richardson, himself an angler, designed a lucky fishing coin. It features the LCI logo on one side, and an engraved date on the back. Each of the 70 derby winners will get one this weekend, and anyone can purchase a coin.
"They're obviously lucky because the winners are all going to have them in their pockets, so if you want to be a winner next year put this in your pocket and every penny that you're going to spend on these is going to go directly to the LCI," After Midnight Jewelers owner Scott Richardson said.
The coins will be on sale at all derby weigh stations. The cost is $14.99, and all proceeds go to LCI.
Copyright 2016 Nexstar Broadcasting, Inc. All rights reserved. This material may not be published, broadcast, rewritten, or redistributed.